Wandering through the Galeries Royales de Saint-Hubert in the heart of Brussels can be a torture for chocolate-lovers (and who’s not?). Many famous Belgian chocolateers have a shop in this 19th century shopping arcade. Think Neuhaus, Léonidas, Godiva… Behind the windows, chocolate in all possible forms and shapes are displayed to lure you inside. The shop keepers are keen to let you try some of this delicous good that the Incas called food of the gods. It becomes very difficult not to spent all the money you have with you -some indeed do. And apperently we don’t have to go to the temples of chocolate to be tempted to buy it. Global sales are growing rapidly now chocolate becomes increasingly popular in China and South-America. Is this growing demand for chocolate a big deal? As long as supply follows demand there’s nothing to worry about, right? But that’s exactly where the problem lies.

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